InfoLawUpdate - Home Improvement Company fined £50,000
Burnetts' information law solicitor Natalie Ruane discusses a case where a home improvement company was fined following an investigation into unsolicited marketing calls.
The Information Commissioner’s Office (ICO) has fined home improvement company, Amber Windows, £50,000 after an investigation concluded that they were making unsolicited marketing calls to people who had registered with the Telephone Preference Service (domestic telephone numbers whose users indicate that they do not wish to receive sales and marketing calls). The Privacy and Electronic Communications Regulations (PECR) strictly prohibit making unsolicited telephone calls to people who have registered with the Telephone Preference Service.
The ICO have issued Amber Windows with an enforcement notice which specifically states that they should not call subscribers who have not consented to them calling.
Direct marketers need to be extra-vigilant that they comply with legal requirements or they may find themselves at the wrath of the ICO. Guidance for direct marketers can be found by clicking here.
Any member of the public can register with the Telephone Preference Service by visiting their website or by calling 0845 070 0707.
About the author
Natalie leads the Employment Law & HR team and specialises in education.
Published: Friday 9th May 2014
Categorised: Information Law